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Evolution Of The Brand
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Evolution Of The Brand
The Story Behind The Logo
by Kelly Allen
November 19, 2020
Unlike the name, the logo was more to the point. I can't remember when it popped into my head or how, but Im glad it did. This one logo may have h...
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The Meaning Behind the Name
by Kelly Allen
November 19, 2020
Once I made the decision to form my own company, the next step was to decide on a name. Even though I picked through over 100 names, there were onl...
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The Why Behind The Brand
by Kelly Allen
November 19, 2020
There was a particular experience back in high school that changed the way I thought about the game and myself forever. My mom and I had attended a...
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